Frederick County Economic Development Authority

Follow LFSBDC: Lord Fairfax Small Business Development Center

View LFSBDC Webinars: https://lfsbdc.org/events/

Webinars

Building the Foundation for Your New Business

September 21 @ 10:00 am - 11:30 am

Some of the most popular reasons to start a business include-having a unique business idea, designing a career that has the flexibility to grow with you, working toward financial independence, and investing in yourself. Prepare to start a successful business: Evaluate your entrepreneurial abilities Marketing strategies Financial resources Legal form of organization Tips to prepare & present your business plan Cybersecurity Tips Not every small business is positioned for success, so you may be in for a real challenge when…

How to Generate Leads Using Digital Marketing Tools

September 23 @ 4:00 pm - 5:30 pm

Turning online activity into sales can boost your revenue and profits. In this roundtable event you will hear from other local business owners about how they use digital media to grow their business. They'll share what tools and process helped them increase the number of prospects in their sales funnel. This live session will cover: What B2B techniques work to attract large enterprise buyers How B2C, social selling and influencers can increase retail sales How to use a customer relationship…

Everything You Need to Know About COVID-19 Vaccines, Mask Mandates, and Virginia Workplace Safety

September 28 @ 12:00 pm - 1:00 pm

As more and more employees become vaccinated and return to the workplace, businesses are wondering what they can and should require of their employees and how to best protect themselves and their customers to maintain a safe work environment. Join the Lord Fairfax SBDC and the Top of VA Regional Chamber  for a presentation by R. Doug Taylor, Shareholder, Bean, Kinney & Korman, P.C., who will address the following questions: Can an employer ask for proof of vaccination status?

September 30 @ 9:00 am - 10:30 am

FINDING AND KEEPING THE TALENT YOU NEED TO SUCCEED ‘Attract, Develop, and Retain Quality Employees’ is the mantra of successful CEOs and HR people across the US. Small business often has difficulty in each step of this process. This webinar will help you design an effective hiring process that is easy to use and results in better applicants and smarter selection tactics.

October 5 @ 1:00 pm - 2:00 pm

Let's talk about YouTube! Are you thinking of creating a YouTube Channel? Are you currently using YouTube for your business?  Not sure how to get started or how to build your channel? This is the webinar for you. Get best practices for creating a YouTube Channel and compelling video content that promotes your products and services and drives engagement with your brand.   In this workshop we’ll discuss best practices for: Why you should have a YouTube channel How to set…

October 14 @ 10:00 am - 12:00 pm

During this webinar, the following essentials in government contracting will be covered: The government customer Readiness to be a government contractor Marketing to the customer Government jargon Steps to get started Small business set-asides Targeting the government customer - what the buyer wants to know What should go into a capability statement 

October 28 @ 10:00 am - 11:00 am

Let's talk about Google Ads and how to get started! In this workshop you will learn how to reach more customers and grow your business with Google Ads. In this session we’ll talk about: How to create an account and set up an ad campaign How to write great ads, refine keywords, and include ad extensions How to measure success  

November 16 @ 12:00 pm - 1:00 pm

Join us as we discuss and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. We will discuss using Google Analytics to help you collect and interpret real-time information, review some of the reports and terms used so you can learn more about your target audience and how to achieve your business goals.